Privacy Policy

This Privacy Policy describes how Magic Tree Shoes, a brand operated by MGBB Comércio LLC ("Magic Tree Shoes", "we", "us", "our"), collects, uses, and protects your personal information when you visit or make a purchase from our website (the "Site"). We only ask for personal information when we truly need it, and we collect it by fair and lawful means, with your knowledge and consent.

1. Information We Collect

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse, we collect information about the pages or products you view and how you interact with the Site. We refer to this as "Device Information".

When you make a purchase or attempt to make a purchase, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this as "Order Information".

2. How We Use Your Information

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you about your order and our products;
• Screen orders for potential risk or fraud;
• Provide you with information or advertising relating to our products or services, in line with the preferences you have shared with us.

We use the Device Information to help us screen for potential risk and fraud, and more generally to improve and optimize our Site.

3. Sharing Your Information

We share your personal information with third parties to help us use your information as described above. For example, we use Shopify to power our online store. We also use payment processors and shipping partners to fulfill your orders, and analytics and advertising services such as Google and Meta (Facebook/Instagram) to help us understand how customers use our Site and to deliver relevant advertising.

We may also share your information to comply with applicable laws and regulations, to respond to a lawful request for information we receive, or to otherwise protect our rights. Otherwise, we don't share any personally identifying information publicly or with third parties, except as described here or when required by law.

4. What Are Cookies

As is common practice with almost all professional websites, this site uses cookies — tiny files downloaded to your device — to improve your experience. This section describes what information they gather, how we use them, and why we sometimes need to store them.

5. How We Use Cookies

We use cookies for a variety of reasons: to operate our Site, remember your preferences, understand how you interact with our content, and deliver relevant advertising. In most cases there are no industry-standard options for disabling cookies without also disabling the functionality and features they add to this site, so we recommend leaving them enabled if you're unsure whether you need them.

6. Disabling Cookies

You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this). Be aware that disabling cookies will affect the functionality of this and many other websites you visit, and will usually disable certain features of this site. Therefore, we recommend that you do not disable cookies.

7. Third-Party Cookies

In some special cases we also use cookies provided by trusted third parties. Our site uses analytics and advertising services — such as Google and Meta (Facebook/Instagram) — which may set cookies to help us understand how visitors use our Site and to deliver relevant advertising and measure its performance.

8. Behavioural Advertising

We use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. You can opt out of targeted advertising through the settings provided by services such as Google and Meta, or through the Digital Advertising Alliance's opt-out portal at optout.aboutads.info.

9. Your Rights (GDPR / UK)

If you are a resident of the European Economic Area or the United Kingdom, you have the right to access the personal information we hold about you, to request that it be corrected, updated, or deleted, and to object to or restrict its processing. If you would like to exercise these rights, please contact us using the details below. Please note your information may be transferred outside of Europe, including to the United States.

10. Your Rights (California / CCPA)

If you are a California resident, you have the right to know what personal information we collect, to request deletion of your personal information, and to opt out of the sale of your personal information. We do not sell your personal information. To exercise these rights, please contact us using the details below.

11. Data Retention

When you place an order through the Site, we will retain your Order Information for our records unless and until you ask us to delete this information, or as required to comply with our legal obligations. What data we store, we protect within commercially acceptable means to prevent loss, theft, and unauthorised access.

12. Children's Privacy

Our products are intended for children, but our Site is directed to and intended for use by adults. We do not knowingly collect personal information directly from children under the age of 16. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.

13. User Responsibilities

The user undertakes the responsibility to make appropriate use of the contents and information offered on the site, including, but not limited to:

• Not to engage in activities that are illegal or contrary to good faith and public order;
• Not to spread propaganda or content of a racist, xenophobic, or unlawful nature, illegal pornography, terrorist claims, or content against human rights;
• Not to cause damage to the physical (hardware) or logical (software) systems of Magic Tree Shoes, its suppliers, or third parties, nor to introduce or disseminate computer viruses or other harmful systems.

14. Changes to This Policy

We may update this Privacy & Cookie Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We encourage you to review this page periodically to stay informed.

15. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a request regarding your personal information, please contact us at service@magictreeshoes.com, or by mail at:

MGBB Comércio LLC
Clovis, NM, USA